Chartered Sport & Exercise Psychologist · Coventry, London & online
Change the game.
Sport and performance psychology for athletes, teams and anyone determined to be better than yesterday. Evidence-based mental skills from the sport psychologist trusted by the NFL Academy, Olympians and national squads.
250+
Athletes supported
110+
One-to-one clients
34
Sports
Olympians
Senior & youth
BPS Chartered
HCPC Registered
Sport psychologist, NFL Academy
Nearly a decade in elite & developing sport
Trusted by
NFL Academy
NFL Flag
Jacksonville Jaguars Flag Football
TASS
University of Westminster
University of Hertfordshire
University of Essex
Limehouse Boxing Academy
Camberley Judo Club
Tamworth FC
01 — Sport psychology services
How we can work together
One-to-one, with your whole team, or in front of a room. In person in Coventry and London, or online. Every programme starts with a free conversation.
01
Individual Consulting
A personalised programme for athletes and individuals to identify key areas for improvement and lift performance, lifestyle and wellbeing.
02
Team Consulting
Psychology built into your development system, coaching, team culture and performance environment, working with coaches, athletes and staff.
03
Workshops & Speaking
Interactive workshops on pressure, confidence, motivation and mental preparation, tailored to your group’s age and sport.
02 — Client stories
“By far the best Sports Psychologist I have met.”
Taekwondo athlete · National gold medallist, now competing internationally
Judo athlete
Calmer and more focused in competition, and a best-ever result.
Head Coach · England Boxing
Three workshops for young boxers: clear, engaging and well received.
Health & lifestyle client
New daily habits and mindset, with better wellbeing and work performance.
03 — Free guides
Start today. Two clicks away.
For athletes · Free PDF
The BYND READY playbook
Prepare with clarity, perform with intention and reflect with purpose. Proven tools from elite sport, made simple.
For everyday life · Free PDF
The BYND HABITS guide
Understand your habits, make better health decisions and build routines that last, grounded in behaviour-change science.
04 — The name
“Always go beyond the call of duty.”
My dad’s words, and the reason this is called Beyond Better. I’m Natasha Bains, a Chartered Sport & Exercise Psychologist working with the NFL Academy, senior and youth Olympians, TASS athletes, universities and clubs. My mission is simple: to help you become better than yesterday.
Find your next level.
A relaxed, no-pressure conversation about where you are, where you want to be and whether we’re the right fit.
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